I had a history professor back in my collegiate days who encouraged the class, every time his lecture included the word “change”, to respond with an immediate question”: “Pace and degree?” The idea was that change, throughout history, is a constant, but the pace of that change, and the degree of that change, can make …
I had a history professor back in my collegiate days who encouraged the class, every time his lecture included the word “change”, to respond with an immediate question”: “Pace and degree?” The idea was that change, throughout history, is a constant, but the pace of that change, and the degree of that change, can make …
It’s an interesting conceit: Have tablets taken over the living room and become the first screen while traditional large screens have become ‘companion devices’? It’s not such a strange idea. With my small focus group here at home, I’ve noticed that the living room TV is getting much less of a workout that it did …
It’s an interesting conceit: Have tablets taken over the living room and become the first screen while traditional large screens have become ‘companion devices’? It’s not such a strange idea. With my small focus group here at home, I’ve noticed that the living room TV is getting much less of a workout that it did …
Companion app? Second screen app?Are they different? Are they the same? These two terms are seemingly used interchangeably. Tech blogs certainly treat them as equivalent and even industry veterans seem to regard them as synonymous. Yet I submit that there is a difference in meaning and while all companion apps are second screen apps, not …
Companion App, Second Screen App: What’s the Difference? Read More »
How much are viewers engaging in the 2nd screen? And when they do, are they engaging in activity which is related to the first screen or is it tangential or entirely unrelated to it? It’s a pretty serious question to which networks and advertisers would love to know the answer. Steve Smith, editor/writer of MoBlog, …
A couple months post-announcement of the iPad Mini and the sales data is coming out. The reports claim pretty healthy sales for Apple’s small tablet, 3 million units or more, depending on where you get your numbers. While there are a few technology analysts still decrying Apple’s pricing decision, suggesting that more units would …
The iPad Mini as the Ideal Second Screen — What That Means For YOUR App Read More »
One of the best pieces of advice I got from my father-in-law, a digital switch engineer with the NorTel phone company, back in the day, was to read widely within your field, stay current with the latest developments and know what your competitors are doing. Thus, a significant part of my inbound daily email traffic …
I’ve been hoping to share this for a few days now, and finally got the ‘okey-dokey’ to share, post and link. Combining the talents of our design team and our app development crew, this reel showcases just some of the projects we’ve been working on in the iOS space. Enjoy! iOS reel from Giant Interactive …
While it’s not intuitive to think of a mobile device like a tablet as a ‘fixture’ anywhere, since that goes against the very idea of ‘mobile’ computing, there are plenty of technology and lifestyle analysts who think that the tablet will be one of the key devices which shape the future of home entertainment, including …
Tablets To Become a Fixture of the Living Room of the Future? You Betcha! Read More »