Considering and App? Then Consider These Development Tips

App marketplace is booming and it seems that every organization, from media companies to sports leagues, non-profits to entrepreneurs, is thinking about making an app. Before you dive headlong into the process, let’s take a moment to organize and plan. As Ben Franklin would say, “An ounce of prevention is worth a pound of cure.” […]

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July 17, 2013

How Much Are Viewers Engaging the 2nd Screen?

How much are viewers engaging in the 2nd screen? And when they do, are they engaging in activity which is related to the first screen or is it tangential or entirely unrelated to it? It’s a pretty serious question to which networks and advertisers would love to know the answer. Steve Smith, editor/writer of MoBlog, […]

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June 25, 2013

The Difference Between 18B and 50B is Not 32B, But 18

18 months, that is. For those readers who have been following the mobile and tablet industry news over the last 24 hours, you already know the significance of the number 50B. That’s the official tally of apps which have been downloaded from the Apple App Store since its opening five years ago. Just 18 months […]

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May 23, 2013

Kids, Apps and Tablets…It’s a Family Affair!

With the year drawing to a close, the tech media seems to be abuzz with news centering on tablets, kids and apps. This Christmas has been declared by tablet news hub TabTimes to be the first ‘Tablet Christmas’, and if their predictions are correct, it’s not hard to see how that wouldn’t be a fitting […]

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December 18, 2012

The iPad Mini as the Ideal Second Screen — What That Means For YOUR App

  A couple months post-announcement of the iPad Mini and the sales data is coming out. The reports claim pretty healthy sales for Apple’s small tablet, 3 million units or more, depending on where you get your numbers. While there are a few technology analysts still decrying Apple’s pricing decision, suggesting that more units would […]

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December 6, 2012

App Development Inspirations

One of the best pieces of advice I got from my father-in-law, a digital switch engineer with the NorTel phone company, back in the day, was to read widely within your field, stay current with the latest developments and know what your competitors are doing. Thus, a significant part of my inbound daily email traffic […]

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November 29, 2012

The Newest iOS Development Reel Debuts

I’ve been hoping to share this for a few days now, and finally got the ‘okey-dokey’ to share, post and link. Combining the talents of our design team and our app development crew, this reel showcases just some of the projects we’ve been working on in the iOS space. Enjoy! iOS reel from Giant Interactive […]

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November 12, 2012

Tablets Go To The Head of the Class, Part II

On the eve of Apple’s big event tomorrow, the technology media is all a twitter with what new marvel may or may not be announced tomorrow. But despite the excitement and curiosity which surrounds the event for Apple fans and competitors, a number of media outlets are looking beyond the fanfare and delving into the […]

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October 22, 2012

Tablets Go To The Head of the Class?

As pleased as I am to upgrade my own tablet later this month, I’m just as excited about the potential for this device, and others like it from Apple’s growing cadre of competitors, to significantly and positively impact the classroom. I’m frequently asked my opinion on this subject, particularly when I talk with representatives of […]

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October 17, 2012

The App Experience as the Story of a Happy User

One of the most interesting ideas that Walt Disney contributed to the theme park business is that storytelling can be the center of the patron experience at an amusement park, tying together numerous rides, shows and attractions into a rich, multi-layered storytelling experience, as well as enriching each individually as well. Previously, carnivals and circuses […]

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September 27, 2012