Apps

Before Embarking On App Development, Consider These 7 Steps

App marketplace is booming and it seems that every organization, from media companies to sports leagues, non-profits to entrepreneurs, is thinking about making an app. Before you dive headlong into the process, let’s take a moment to organize and plan. As Ben Franklin would say, “An ounce of prevention is worth a pound of cure.” …

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Can The New Apple TV “Appify”…And Amplify…Your Business?

Can The New Apple TV “Appify”, And Amplify, Your Business? Hyperbole aside, can the new Apple TV change the world? From what we’ve seen as the Giant team has explored the developer kit, reviewed the new specifications and experienced the new interface, the answer is “yes”. Today, but perhaps not for long, Apple TV runs …

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Best Practices for App Development: 10 Key Concepts

Designing an app is much more than simply calling a developer, describing your idea and hoping for the best. There’s a tremendous amount of planning and forethought which are necessary, as well as a deep understanding of the potential audience, intended experience and expected outcome. We were privileged to be nominated for a Tabby Award this …

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Giants “APP”-ly Their Experience and Expertise to School-based Clean Air Campaigns

Some of our app projects are intended to be fun or entertaining, and others are intended to be serious tools, but in either case it’s a bonus when the work we do can support a worthy cause. Such is the case with an app we developed for the Colorado Department of Transportation and the Environmental …

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Asking the Right Questions: Thinking Through App Development

App marketplace is booming and it seems that every organization, from media companies to sports leagues, non-profits to entrepreneurs, is thinking about making an app. Before you dive headlong into the process, let’s take a moment to organize and plan. As Ben Franklin would say, “An ounce of prevention is worth a pound of cure.” …

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Streaming Video Devices Will Soon Outnumber Humans…and Therein Lies Opportunity

If anyone needs any further evidence that the world of entertainment has completely changed in the past ten years…nay, the last five…need only consider the following forecast: In 2017 the number of Internet-connected video devices will pass 8 billion, exceeding the global population, according to new data from research firm IHS. Counting tablets, mobile phones, …

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Companion App, Second Screen App: What’s the Difference?

Companion app? Second screen app?Are they different? Are they the same? These two terms are seemingly used interchangeably. Tech blogs certainly treat them as equivalent and even industry veterans seem to regard them as synonymous. Yet I submit that there is a difference in meaning and while all companion apps are second screen apps, not …

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