Have Tablets Become the First Screen?

It’s an interesting conceit: Have tablets taken over the living room and become the first screen while traditional large screens have become ‘companion devices’? It’s not such a strange idea. With my small focus group here at home, I’ve noticed that the living room TV is getting much less of a workout that it did […]

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November 19, 2013

How Much Are Viewers Engaging the 2nd Screen?

How much are viewers engaging in the 2nd screen? And when they do, are they engaging in activity which is related to the first screen or is it tangential or entirely unrelated to it? It’s a pretty serious question to which networks and advertisers would love to know the answer. Steve Smith, editor/writer of MoBlog, […]

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June 25, 2013

The iPad Mini as the Ideal Second Screen — What That Means For YOUR App

  A couple months post-announcement of the iPad Mini and the sales data is coming out. The reports claim pretty healthy sales for Apple’s small tablet, 3 million units or more, depending on where you get your numbers. While there are a few technology analysts still decrying Apple’s pricing decision, suggesting that more units would […]

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December 6, 2012

App Development Inspirations

One of the best pieces of advice I got from my father-in-law, a digital switch engineer with the NorTel phone company, back in the day, was to read widely within your field, stay current with the latest developments and know what your competitors are doing. Thus, a significant part of my inbound daily email traffic […]

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November 29, 2012

The Newest iOS Development Reel Debuts

I’ve been hoping to share this for a few days now, and finally got the ‘okey-dokey’ to share, post and link. Combining the talents of our design team and our app development crew, this reel showcases just some of the projects we’ve been working on in the iOS space. Enjoy! iOS reel from Giant Interactive […]

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November 12, 2012