Have Tablets Become the First Screen?

It’s an interesting conceit: Have tablets taken over the living room and become the first screen while traditional large screens have become ‘companion devices’? It’s not such a strange idea. With my small focus group here at home, I’ve noticed that the living room TV is getting much less of a workout that it did […]

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July 23, 2013

Companion App, Second Screen App: What’s the Difference?

Companion app? Second screen app?Are they different? Are they the same? These two terms are seemingly used interchangeably. Tech blogs certainly treat them as equivalent and even industry veterans seem to regard them as synonymous. Yet I submit that there is a difference in meaning and while all companion apps are second screen apps, not […]

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July 2, 2013

A Report Back from the Digital Front Lines

A week ago, Giant Interactive participated as a co-sponsor (with OVGuide) in the Entertainment Merchants Association‘s June Digital Salon. The topic of the evening: How do content providers attract consumers ‘where they are, when they are’ in a marketplace which is filled with numerous digital offerings and seems to be adding more choices every day? […]

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June 18, 2013

The Difference Between 18B and 50B is Not 32B, But 18

18 months, that is. For those readers who have been following the mobile and tablet industry news over the last 24 hours, you already know the significance of the number 50B. That’s the official tally of apps which have been downloaded from the Apple App Store since its opening five years ago. Just 18 months […]

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May 23, 2013

Managing a Cornucopia of Entertainment Choices

Christmas brought a bit of a tech upgrade at mi casa. Twas a long time coming… I finally knuckled down and hooked up the Roku which I got from FlixFling about a blue moon ago, which meant Hulu+ (for my wife’s Scandal fascination) and my Amazon Prime were quickly inaugurated. Our Apple TV arrived too, […]

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December 27, 2012

The iPad Mini as the Ideal Second Screen — What That Means For YOUR App

  A couple months post-announcement of the iPad Mini and the sales data is coming out. The reports claim pretty healthy sales for Apple’s small tablet, 3 million units or more, depending on where you get your numbers. While there are a few technology analysts still decrying Apple’s pricing decision, suggesting that more units would […]

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December 6, 2012

App Development Inspirations

One of the best pieces of advice I got from my father-in-law, a digital switch engineer with the NorTel phone company, back in the day, was to read widely within your field, stay current with the latest developments and know what your competitors are doing. Thus, a significant part of my inbound daily email traffic […]

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November 29, 2012

Tablets To Become a Fixture of the Living Room of the Future? You Betcha!

While it’s not intuitive to think of a mobile device like a tablet as a ‘fixture’ anywhere, since that goes against the very idea of ‘mobile’ computing, there are plenty of technology and lifestyle analysts who think that the tablet will be one of the key devices which shape the future of home entertainment, including […]

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November 7, 2012

Tablets Go To The Head of the Class?

As pleased as I am to upgrade my own tablet later this month, I’m just as excited about the potential for this device, and others like it from Apple’s growing cadre of competitors, to significantly and positively impact the classroom. I’m frequently asked my opinion on this subject, particularly when I talk with representatives of […]

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October 17, 2012

The App Experience as the Story of a Happy User

One of the most interesting ideas that Walt Disney contributed to the theme park business is that storytelling can be the center of the patron experience at an amusement park, tying together numerous rides, shows and attractions into a rich, multi-layered storytelling experience, as well as enriching each individually as well. Previously, carnivals and circuses […]

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September 27, 2012

Tablets In Education, A 2000 Year Old Idea

Today is the day that the iPhone 5 releases and there have been many breathless articles in tech and mainstream media about the new phone, the rush to acquire it, the Apple Store lines and the excitement about all things Apple. The brilliance of the day has been diminished slightly by the poor reception of […]

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September 21, 2012