Before Embarking On App Development, Consider These 7 Steps

App marketplace is booming and it seems that every organization, from media companies to sports leagues, non-profits to entrepreneurs, is thinking about making an app. Before you dive headlong into the process, let’s take a moment to organize and plan. As Ben Franklin would say, “An ounce of prevention is worth a pound of cure.” […]

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January 22, 2016

Best Practices for App Development: 10 Key Concepts

Designing an app is much more than simply calling a developer, describing your idea and hoping for the best. There’s a tremendous amount of planning and forethought which are necessary, as well as a deep understanding of the potential audience, intended experience and expected outcome. We were privileged to be nominated for a Tabby Award this […]

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May 22, 2015

Five Steps to App Development Success

App marketplace is booming and it seems that every organization, from media companies to sports leagues, non-profits to entrepreneurs, is thinking about making an app. Before you dive headlong into the process, let’s take a moment to organize and plan. As Ben Franklin would say, “An ounce of prevention is worth a pound of cure.” […]

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April 8, 2015

Asking the Right Questions: Thinking Through App Development

App marketplace is booming and it seems that every organization, from media companies to sports leagues, non-profits to entrepreneurs, is thinking about making an app. Before you dive headlong into the process, let’s take a moment to organize and plan. As Ben Franklin would say, “An ounce of prevention is worth a pound of cure.” […]

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October 23, 2013

Streaming Video Devices Will Soon Outnumber Humans…and Therein Lies Opportunity

If anyone needs any further evidence that the world of entertainment has completely changed in the past ten years…nay, the last five…need only consider the following forecast: In 2017 the number of Internet-connected video devices will pass 8 billion, exceeding the global population, according to new data from research firm IHS. Counting tablets, mobile phones, […]

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October 9, 2013

10 Key Concepts for App and UX Design

Designing an app is much more than simply calling a developer, describing your idea and hoping for the best. There’s a tremendous amount of planning and forethought which are necessary, as well as a deep understanding of the potential audience, intended experience and expected outcome. We were privileged to be nominated for a Tabby Award […]

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September 10, 2013

Considering and App? Then Consider These Development Tips

App marketplace is booming and it seems that every organization, from media companies to sports leagues, non-profits to entrepreneurs, is thinking about making an app. Before you dive headlong into the process, let’s take a moment to organize and plan. As Ben Franklin would say, “An ounce of prevention is worth a pound of cure.” […]

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July 17, 2013

Companion App, Second Screen App: What’s the Difference?

Companion app? Second screen app?Are they different? Are they the same? These two terms are seemingly used interchangeably. Tech blogs certainly treat them as equivalent and even industry veterans seem to regard them as synonymous. Yet I submit that there is a difference in meaning and while all companion apps are second screen apps, not […]

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July 2, 2013

The Difference Between 18B and 50B is Not 32B, But 18

18 months, that is. For those readers who have been following the mobile and tablet industry news over the last 24 hours, you already know the significance of the number 50B. That’s the official tally of apps which have been downloaded from the Apple App Store since its opening five years ago. Just 18 months […]

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May 23, 2013

Renderyard Film Network App Debuts!

Our lastest app to go live. Giant Interactive’s most recent app project applies our experience and expertise in video and mobile technology and takes it international! Created for Renderyard Film Network, this short film festival delivers the best in short subjects to an international audience. Check it out here. From the iTunes Description: Renderyard is […]

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January 25, 2013